Tuesday, March 24, 2009

Repairing a Tarnished Rep with Reputation Management

Maybe you screwed up. Maybe all you did was fire a loudmouth jerk-salad. Whatever the reason, everywhere you look there's an article or blog or forum talking about how bad your company treats customers, how horrible management is, or whatever crime of the week you're guilty. Your online reputation has been toasted, smeared, and covered in jam.

At this point you could always change career paths, or move to the butt-end of space to hide. But there is another option, grasshopper.

Find an Online Reputation Management service and begin to repair the damage.

A Reputation Management company will begin to counter the negative publicity with positive (or even neutral) online information. They will create links to content that aren't hostile to your business, and in so doing create an online "pushback" in the search rankings.

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